Which unexpected brand collaboration broke the internet in 2021 by selling out within 30 minutes, generating a 2000% search increase, and creating a secondary market where items sold for up to 10x their retail price?

The world of pop culture and retail has seen some groundbreaking brand collaborations that have revolutionized marketing and created massive consumer excitement. From fashion houses teaming up with fast food chains to luxury brands partnering with streetwear labels, these unexpected unions have often resulted in limited-edition products that sell out within minutes. Test your knowledge about one of the most talked-about and surprising brand collaborations of recent years!

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McDonald's x BTS (The BTS Meal)
Crocs x KFC (Fried Chicken Crocs)
IKEA x LEGO (BYGGLEK Collection)
Gucci x The North Face (Outdoor Collection)