Which beverage company first introduced the six-pack ring carrier in 1961, revolutionizing how multiple drinks were sold and carried?

Product packaging can become just as recognizable as the products themselves, sometimes even achieving iconic status in popular culture. This trivia question tests your knowledge about a revolutionary packaging innovation that transformed an entire industry and consumer behavior. Think about packaging designs that have remained virtually unchanged for decades because they were so perfectly executed the first time.

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Coca-Cola
Hi-Cone (Illinois Tool Works)
Anheuser-Busch
PepsiCo