Which presidential campaign pioneered the use of sophisticated data analytics and microtargeting to create personalized voter outreach, revolutionizing political retail personalization?

Campaign technology has dramatically transformed how politicians connect with voters. From targeted advertising algorithms to digital fundraising platforms, the technological evolution of political campaigns represents one of the most significant shifts in modern politics. This trivia question tests your knowledge of a groundbreaking digital campaign strategy that changed how candidates approach voter outreach.

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Barack Obama's 2012 re-election campaign with its 'Project Narwhal' data integration platform
Donald Trump's 2016 campaign with Cambridge Analytica's psychographic profiling
Hillary Clinton's 2016 campaign with its 'Ada' algorithm for resource allocation
George W. Bush's 2004 campaign with its 'Voter Vault' database system