Which unexpected celebrity-brand collaboration sold out globally in less than 24 hours in 2019, crashing websites and creating a secondary market where items sold for up to 10x their retail price?

The world of pop culture is full of surprising brand collaborations that have revolutionized the retail landscape. Celebrities partnering with established brands has become a powerful marketing strategy, creating unique products that capture the imagination of fans worldwide. Test your knowledge of one particularly unexpected collaboration that shattered sales records and changed how we view celebrity product partnerships.

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• Travis Scott x McDonald's meal deal
• Lady Gaga x Oreo limited-edition cookies
• BTS x McDonald's meal with special sauces
• BLACKPINK Lisa x MAC Cosmetics collection

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