Which of these statements about Nike's FuelBand wearable fitness tracker, launched in 2012, is TRUE?

In the competitive world of sports retail, wearable technology has transformed how athletes track performance and engage with brands. Before smartwatches dominated the market, one particular fitness tracker pioneered the category and represented a major retail innovation for a traditional footwear and apparel company. Test your knowledge about this groundbreaking product that helped change the relationship between sports brands and digital consumer experiences.

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