Which mythological figure was controversially used in a failed 2018 AR retail application that allowed customers to 'summon' product information by drawing specific runes on their smartphone screens?

The world of mythology and folklore has been a goldmine for retail personalization strategies. From Norse gods selling furniture to Greek deities endorsing athletic wear, marketers have long tapped into ancient stories to create powerful brand identities and consumer connections. This poll tests your knowledge about how these timeless legends have been strategically incorporated into modern product launches and retail strategies.

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