In 2010, which major brand attempted to modernize its logo, only to face such intense consumer backlash that they reverted to the original design just one week later?

Brand recognition is a powerful force in consumer psychology. Companies spend millions establishing their visual identities, but sometimes they decide to make changes that don't go as planned. This trivia question focuses on one of the most notorious logo redesigns in recent pop culture history that led to massive consumer backlash and an eventual reversal. Test your knowledge of brand recognition fails!

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Gap
Instagram
Tropicana
Pepsi