Which Rihanna-founded beauty brand broke retail records by generating $100 million in sales within 40 days of launch and permanently changed industry standards for makeup shade inclusivity?

Celebrity-backed products have transformed retail strategies and consumer behavior in recent years. While many famous people lend their names to products, some have created revolutionary business models that changed entire industries. This poll tests your knowledge about one of the most successful celebrity retail ventures and its impact on consumer behavior and industry standards.

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• Fenty Beauty
• Savage X Fenty
• House of Dereon by Beyoncé
• Haus Laboratories by Lady Gaga

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