Which menu design tactic has been proven to increase sales of a specific dish by up to 27%, according to Cornell University food psychology research?

Restaurant menus are carefully crafted marketing tools designed to influence your purchasing decisions. Menu engineers and food psychologists employ various techniques to guide customers toward specific dishes, often the most profitable ones. From strategic item placement to clever pricing tactics, menus subtly shape our choices in ways most diners never notice. Test your knowledge about the fascinating psychological tactics used in menu design!

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Using boxes or shading to highlight certain menu items
Listing prices without dollar signs to minimize price awareness
Placing the most profitable items at the top of each menu section
Using nostalgic or family-connected names for dishes