Which celebrity signed the largest retail endorsement deal in history when they partnered with Adidas in 2022, reportedly worth $1.5 billion?

Celebrity endorsements have transformed product marketing, creating some of the most lucrative partnerships in retail history. In 2022, one particular endorsement deal broke records and redefined the power of influencer marketing in the retail space. Test your knowledge about this groundbreaking partnership that merged star power with retail innovation and created unprecedented consumer engagement.

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