Which celebrity's makeup brand reached a valuation of $1 billion (achieving 'unicorn' status) in the fastest time after launch, revolutionizing beauty retail with its digital-first strategy and inclusive marketing?

Celebrity entrepreneurs have disrupted traditional retail with innovative product launches that leverage their personal brand. From makeup lines to sustainable fashion, these famous figures have transformed how products are marketed, distributed, and received by consumers. This poll tests your knowledge about one of the most successful celebrity-driven product launches that revolutionized an industry through innovative marketing strategies and visual storytelling techniques.

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Kylie Jenner's Kylie Cosmetics
Rihanna's Fenty Beauty
Lady Gaga's Haus Laboratories
Selena Gomez's Rare Beauty