Which sports brand first introduced a widespread IoT ecosystem allowing shoes to connect with mobile apps for performance tracking, becoming a retail game-changer in 2012?

The sports retail industry has undergone a massive technological transformation in recent years. From smart equipment that tracks performance to immersive in-store experiences, the Internet of Things (IoT) has revolutionized how athletes interact with their gear. This trivia question explores a pioneering IoT implementation that changed how professional and amateur athletes alike approach their training and equipment purchases.

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Nike with Nike+ and FuelBand technology
Under Armour with Connected Fitness platform
Adidas with miCoach smart technology
Puma with Fit Intelligence self-lacing system