Which innovative marketing approach helped Pfizer's Viagra become one of the most successful pharmaceutical product launches in history, despite initial hesitation from doctors and patients?

The healthcare industry has witnessed numerous groundbreaking products that have transformed patient care. However, the path from laboratory to widespread adoption often depends on innovative product marketing strategies. This poll tests your knowledge about a famous medical product's marketing journey that changed standard treatment protocols worldwide.

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Direct-to-consumer advertising featuring former US Senator Bob Dole, breaking taboos around ED discussions
Free lifetime supply program for early adopters to generate word-of-mouth referrals
Exclusive distribution through specialized men's health clinics rather than general pharmacies
Anonymous online prescription service launched alongside the medication, bypassing in-person doctor visits