Which pioneering retail innovation did the Broadway musical 'Hamilton' introduce that fundamentally changed how performing arts tickets are distributed and accessed?

The performing arts industry has revolutionized how theaters and production companies engage with audiences through innovative retail experiences. From personalized recommendation systems for season ticket holders to omnichannel approaches for ticket sales, the business side of performing arts has evolved dramatically. Test your knowledge about how modern performing arts venues and companies have transformed the audience experience through retail innovation!

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The digital lottery system offering $10 tickets, making premium shows accessible while creating viral marketing opportunities
The first-ever Broadway subscription box delivering monthly memorabilia from the show to subscribers
An AI-powered seat selection system that recommends optimal viewing positions based on personal preferences
A blockchain-based ticket verification system eliminating counterfeit tickets and secondary market price gouging