Which major sports brand first introduced in-store digital foot scanning technology that creates custom insole recommendations based on pressure mapping and gait analysis?

The sporting goods industry has seen revolutionary retail innovations that changed how athletes shop and experience products. From try-before-you-buy technologies to personalized equipment fittings, sports retailers continuously push boundaries to enhance the customer journey. Test your knowledge about a groundbreaking retail innovation that transformed the athletic footwear market and changed how consumers shop for performance shoes.

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