Which airline is credited with creating the first modern frequent flyer program in 1981, revolutionizing customer loyalty programs across all industries?

Customer loyalty programs have become a cornerstone of modern retail strategy, with companies investing billions to keep customers coming back. These structured marketing efforts reward repeat customers and help businesses build lasting relationships. But do you know when and how these programs first emerged in their modern form? Test your knowledge about the origins of customer loyalty programs that shaped today's retail landscape.

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American Airlines (AAdvantage)
United Airlines (MileagePlus)
Delta Air Lines (SkyMiles)
Pan American World Airways (WorldPass)