Which innovative packaging design from the early 1900s revolutionized retail by introducing the concept of 'brand recognition' through a distinctive bottle shape that could be recognized even in the dark?

Before the 20th century, most products were sold in bulk from barrels or generic containers. The evolution of product packaging transformed not just how goods were sold, but revolutionized the entire retail experience and consumer culture. This trivia explores a pivotal moment in packaging design history that changed retail forever and created the foundation for modern branding and consumer marketing strategies.

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The Coca-Cola contour bottle (1915)
The Heinz ketchup octagonal bottle (1890)
The Hershey's Kiss pointed wrapper design (1907)
The Campbell's soup can (1898)