Which innovative e-commerce platform, launched in 2016, revolutionized Broadway ticket sales by introducing a daily digital lottery system that made premium shows more accessible to wider audiences?

In recent years, the performing arts industry has embraced digital transformation to enhance audience experiences and boost ticket sales. Broadway shows, in particular, have pioneered innovative e-commerce solutions to make theater more accessible. Test your knowledge about a groundbreaking digital ticketing platform that changed how people access live theater!

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