Which major retailer partnered with UNESCO in 2013 to create the 'Intangible Cultural Heritage Collection' that helped revive endangered traditional crafts across multiple countries?

Traditional crafts and cultural practices face challenges in modern retail environments. Many artisanal products risk disappearing as mass production dominates markets. However, some retailers have found innovative ways to preserve cultural traditions through thoughtful product development and marketing strategies. This poll tests your knowledge about a groundbreaking retail partnership that revolutionized how cultural traditions are preserved through commercial channels.

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Muji
IKEA
Anthropologie
Pottery Barn