Which retail strategy has generated the highest secondary revenue stream for major film franchises in the last decade?

The film and television industry has undergone significant transformations in how content is marketed, distributed, and consumed. Major studios now employ sophisticated retail strategies and data analytics to maximize profits. This trivia question tests your knowledge of how modern Hollywood uses retail innovations to boost revenue beyond traditional box office sales.

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Exclusive limited-time merchandise drops coinciding with film releases
Licensing agreements with major retailers for character-themed product lines
Direct-to-consumer subscription boxes with film memorabilia
Pop-up immersive retail experiences in major metropolitan areas