Which film is credited with causing a 65% surge in sales for a featured product, establishing one of the most successful product placements in cinema history?

Product placement has become a sophisticated marketing strategy in film and television, evolving from subtle brand appearances to major plot integration. This multi-billion dollar industry influences production decisions, creates revenue streams for studios, and shapes how brands position themselves in popular culture. Test your knowledge about this fascinating intersection of entertainment and marketing!

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E.T. the Extra-Terrestrial (1982) featuring Reese's Pieces
Cast Away (2000) featuring FedEx and Wilson
Back to the Future (1985) featuring Nike and Pepsi
James Bond: Casino Royale (2006) featuring Omega watches