Which major retailer first introduced an augmented reality app that allows users to virtually experience cultural ceremonies and traditional practices from around the world?

Cultural traditions have become increasingly important in retail marketing strategies as brands seek authentic connections with consumers. From holiday-specific merchandise to products that honor heritage celebrations, retailers are finding innovative ways to incorporate diverse cultural elements into their offerings. This trivia question tests your knowledge about a groundbreaking retail innovation that blended technology with cultural tradition preservation.

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Etsy's 'Heritage Lens' (2019)
Amazon's 'Cultural Gateway' (2020)
Walmart's 'Global Traditions' (2018)
Target's 'World Celebrations' (2021)