Which global brand launched the award-winning "Golden Apples of Immortality" campaign in 2018 that featured Norse mythology's Iðunn and her magical apples as a metaphor for product longevity?

In Norse mythology, the goddess Iðunn was keeper of magical golden apples that granted the gods eternal youth. This fascinating element of mythology has inspired countless modern marketing campaigns and product strategies. Test your knowledge about how this mythological concept was adapted into a groundbreaking advertising campaign that changed the industry's approach to mythology-based marketing.

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Apple Inc. (for their iPhone X 'Designed to Last' sustainability initiative)
Volvo Cars (for their 'Everlasting Safety' campaign highlighting vehicle durability)
IKEA (for their 'Furniture of the Gods' collection featuring Nordic-inspired designs)
L'Oréal (for their anti-aging skincare line 'Nordic Elixir')