Which celebrity collaboration broke sales records in 2018 when they sold $72 million worth of product in their first month, transforming the beauty industry with inclusive shade ranges?

Throughout history, celebrities have partnered with brands to create some of the most iconic and lucrative collaborations in retail. These partnerships often reshape industries, set trends, and generate massive revenue. Test your knowledge about these famous collaborations that changed the product landscape and influenced consumer behavior. Do you know which unexpected pairings made history?

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Rihanna with Fenty Beauty (LVMH)
Kylie Jenner with Kylie Cosmetics
Lady Gaga with Haus Laboratories
Selena Gomez with Rare Beauty