Which two natural/outdoor product companies merged in 2000 to form what is now one of the largest natural and organic product retailers in North America?

Many outdoor and nature-focused brands have undergone significant transformations throughout their history. These companies often evolve their product lines, marketing strategies, and brand identities to align with changing environmental values and consumer preferences. This trivia question explores a notable brand merger in the natural products industry that created a powerhouse in eco-conscious retail.

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Whole Foods Market and Wild Oats Markets
REI and Patagonia
The Nature Conservancy and National Geographic
Burt's Bees and Tom's of Maine