Which celebrity surprised retail analysts by launching a highly successful kitchenware line that utilized advanced customer sentiment analysis to inform product development?

Celebrity retail ventures have become increasingly common as famous personalities leverage their personal brands to enter new markets. Some stars have made obvious extensions into fashion or beauty, while others have surprised the market with unexpected product categories or innovative retail analytics approaches. This trivia tests your knowledge of a particularly notable celebrity retail expansion that defied market expectations.

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Drew Barrymore with her 'Beautiful' kitchenware brand, which used social listening tools to analyze consumer preferences before launch
Rihanna with her 'Fenty Kitchen' line, which incorporated AI-driven sentiment analysis from her beauty line customers
Ryan Reynolds with 'Aviation Kitchen', an extension of his gin brand that used customer purchase patterns to inform product design
Martha Stewart with 'Stewart Tech Kitchen', which pioneered the use of predictive analytics in cookware development