Which celebrity-brand collaboration broke sales records by selling out $1 million worth of product in just 90 seconds upon its initial launch in 2019?

Brand collaborations with celebrities have become a cornerstone of modern marketing strategy, creating memorable products that leverage star power. From beauty lines to fashion collections, these partnerships can transform both the celebrity's brand and the company they work with. Test your knowledge about some of the most successful (and surprising) celebrity brand partnerships of the past decade!

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• Rihanna's Fenty Beauty with LVMH
• Kylie Jenner's Kylie Cosmetics with Ulta Beauty
• Travis Scott's Cactus Jack meal with McDonald's
• Lady Gaga's Haus Laboratories with Amazon

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