Which streaming platform first used consumer viewing pattern analytics to pioneer the 'all-episodes-at-once' release model, after data showed viewers preferred to binge-watch television series?

The landscape of film and television has been dramatically transformed by streaming services, leading to innovative marketing campaigns and shifts in consumer behavior. This trivia question explores how one streaming giant analyzed viewer data to create a groundbreaking marketing strategy that changed how we consume television content. Test your knowledge about the industry-changing approach that redefined binge-watching culture!

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Netflix, which analyzed viewer behavior in 2013 to launch 'House of Cards' with all episodes available immediately
Amazon Prime, which used purchase data from its retail side to determine viewing preferences for 'Transparent' in 2014
Hulu, which tracked ad-skipping behavior in 2012 to develop its release strategy for 'The Path'
HBO Go, which used HBO cable viewership metrics in 2011 to design the release schedule for 'Game of Thrones'