Which mythological figure's narrative was controversially reframed in a 2018 global marketing campaign that resulted in both record-breaking sales and cultural backlash in its country of origin?

Throughout history, mythological figures and folklore have been used in product marketing and brand storytelling to evoke powerful emotions and cultural connections. From Norse gods selling insurance to Greek heroes promoting sportswear, mythology continues to influence modern marketing strategies. Test your knowledge of how ancient stories have shaped contemporary brand identities and promotional campaigns in this challenging trivia question!

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Medusa (reimagined as a feminist icon by Versace)
The Monkey King/Sun Wukong (in Nike's 'Dare to Become' campaign)
Thor (in a luxury car manufacturer's 'Power of Thunder' series)
Anubis (in a funeral insurance company's 'Eternal Protection' advertisements)