Which iconic beverage product's packaging innovation was initially met with consumer resistance but went on to win a prestigious design award and save the company millions in shipping costs?

The way products are packaged can become just as famous as the products themselves! Innovative packaging design has transformed how we interact with everyday items, created brand recognition that transcends generations, and sometimes even changed entire industries. This trivia question tests your knowledge of a packaging innovation that revolutionized an iconic beverage's market presence and consumer experience.

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Coca-Cola's contour bottle
Pringles' cylindrical can
Heinz's upside-down ketchup bottle
Coca-Cola's 'PlantBottle' made with plant materials