Which product holds the Guinness World Record for the largest reduction in packaging material while maintaining product integrity?

The Guinness World Records has documented some truly extraordinary product packaging achievements throughout retail history. From the heaviest box to the most environmentally sustainable container, packaging innovations have pushed boundaries in ways that capture consumer imagination and create memorable brand experiences. Test your knowledge about these record-breaking packaging milestones that have made retail history!

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Coca-Cola's PlantBottle, which reduced plastic content by 30% in 2009
Puma's Clever Little Bag, which eliminated 65% of paper packaging in 2010
Amazon's Frustration-Free Packaging, which reduced packaging waste by 48% in 2008
Lush's 'naked' product line, which eliminated 55% of packaging materials in 2007