Which retailer pioneered the first VR showroom that allowed customers to visualize furniture in their homes before purchase, leading to a 35% increase in their e-commerce conversion rate?

Virtual Reality is transforming how customers interact with retail environments, creating immersive shopping experiences without physical limitations. Major retailers are investing millions in this technology to enhance customer engagement and boost sales. Test your knowledge about this cutting-edge intersection of retail and technology that's reshaping consumer behavior and store design strategies.

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