Which retail brand mascot underwent a controversial 'modernization' in 2019 that resulted in a significant consumer backlash, only to be reversed within months due to negative sales impact?

Brand mascots have been powerful tools for retail companies to establish identity and connect with consumers. These characters often evolve over time, reflecting changing marketing strategies, cultural shifts, and consumer preferences. This trivia question tests your knowledge about a significant mascot transformation that sparked both controversy and conversation in the business world, ultimately leading to measurable impacts on brand perception and market performance.

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