Which celebrity brand ambassador partnership reportedly generated over $1 billion in revenue within its first year and transformed the company's market position?

In the world of celebrity brand endorsements, some partnerships create more impact than others. The right ambassador can transform a brand's fortunes overnight, connecting with audiences in authentic ways that traditional marketing simply can't match. This trivia question explores one of the most financially successful celebrity brand partnerships in recent pop culture history. Can you identify which collaboration broke records and redefined what brand ambassadorships could achieve?

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Rihanna with Puma (Fenty x Puma)
Travis Scott with McDonald's (The Travis Scott Meal)
George Clooney with Nespresso
Kylie Jenner with Adidas (Yeezy line)