Which famous author pioneered a subscription-based loyalty program in 2013 where readers received exclusive unpublished short stories, early manuscript access, and virtual writing workshops?

In the publishing world, customer loyalty programs have evolved in unique ways to maintain connections between authors, bookstores, and readers. These programs have transformed how readers engage with literature and how publishers build lasting relationships with their audiences. This trivia question explores an innovative loyalty program that revolutionized the relationship between authors and their dedicated readers.

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• Margaret Atwood with her 'Atwood Circle' program
• Stephen King through his 'Constant Reader' club
• Neil Gaiman's 'Gaiman Guild' subscription service
• J.K. Rowling's 'Pottermore Premium' membership

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