Which innovative digital platform, launched in 2019, revolutionized Broadway ticket sales by introducing dynamic pricing and virtual seat previews, resulting in a 35% increase in first-time theatergoers?

The performing arts industry has undergone significant digital transformation in recent years, particularly in how theaters engage with audiences. From virtual reality experiences to sophisticated ticketing systems, Broadway and other performing arts venues have embraced technology to enhance the customer experience. Test your knowledge about how leading theaters have transformed their audience engagement strategies in the digital age!

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