Which gaming company's mascot change in the early 1990s represented a pivotal strategic shift that helped them compete against Nintendo in the console wars?

Brand mascots have become iconic symbols in the gaming industry, often evolving alongside their franchises and becoming cultural phenomena in their own right. These characters not only represent gaming companies but also help forge emotional connections with players worldwide. Test your knowledge about one of gaming's most significant mascot transformations that changed the course of a major gaming brand's identity.

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Sega replacing Alex Kidd with Sonic the Hedgehog as their primary mascot
Microsoft replacing the Xbox orb with Master Chief from Halo
PlayStation replacing Polygon Man with Crash Bandicoot
Atari replacing Pong paddles with the character from Pitfall