Which religious organization dramatically increased engagement among young adults by repositioning its brand around 'spiritual questioning' rather than 'spiritual certainty' in its 2022 digital campaign?

Faith-based organizations increasingly recognize the importance of effective brand positioning in a digitally connected world. From ancient spiritual traditions to modern religious movements, how organizations position their values and messages in the marketplace affects their reach and impact. This poll explores an innovative case study of successful brand repositioning in the religious sector that balanced tradition with contemporary relevance.

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The Hillsong Church Network
The Reconstructionist Rabbinical College
The Dalai Lama Foundation
The Episcopal Church of America