Which music streaming platform was the first to reach 100 million paying subscribers, marking a crucial milestone in the music retail digital transformation?

The music industry has undergone massive digital transformation over the past two decades, dramatically changing how consumers discover, purchase, and enjoy music. Streaming services have revolutionized the business model, but how well do you know the key turning points in this retail transformation? Test your knowledge about the business side of music consumption in the digital age!

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Spotify
Apple Music
Amazon Music
YouTube Music