Which innovative retail strategy did Nike first introduce in 2018 that revolutionized personalized sports product purchasing?

The sporting goods market has transformed dramatically over the decades, with shifting consumer preferences, technological innovations, and changing retail strategies. Major brands have adapted their product designs and marketing approaches to stay competitive. Test your knowledge about the evolution of sports retail and the fascinating trends that have shaped the industry!

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Nike Live concept stores that stock merchandise based on local customer data analytics
Nike By You (formerly Nike ID) customization kiosks in all retail locations
Nike Plus membership program with exclusive product drops
Nike Factory automated manufacturing centers attached to flagship stores