Which religious organization pioneered the modern chain religious bookstore concept in the United States during the 1950s, revolutionizing how spiritual texts were merchandised and distributed?

Religious bookstores have played a crucial role in disseminating spiritual texts and philosophical works throughout modern history. These specialized retail environments have evolved unique product design approaches, merchandising techniques, and consumer engagement strategies that differ from secular bookstores. This trivia question explores a significant milestone in the development of religious retail in America, testing your knowledge of how faith-based commerce has evolved over time.

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The Southern Baptist Convention with their 'Baptist Book Stores' (later LifeWay Christian Stores)
The Catholic Church with their 'Pauline Books & Media' retail network
The Church of Jesus Christ of Latter-day Saints with 'Deseret Book Company'
The Jewish Publication Society with their 'Torah Book Centers'