Which 1982 film featured a product placement deal that reportedly increased the featured candy's sales by 65%, becoming one of the most successful brand integrations in cinema history?

Product placement has become a sophisticated art form in Hollywood, blending brands into storylines and creating memorable movie moments. From Tom Cruise's Ray-Ban sunglasses in 'Risky Business' to Reese's Pieces in 'E.T.', these partnerships have changed film marketing forever. But one collaboration stands out as the most financially successful product placement deal in cinema history. Test your knowledge of this landmark brand integration that transformed both the film and the featured product's fortunes!

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E.T. the Extra-Terrestrial (Reese's Pieces)
Back to the Future (Pepsi)
The Goonies (Baby Ruth)
Risky Business (Ray-Ban)