Which retail innovation lab created the world's first full-body virtual try-on system that set a Guinness World Record in 2019 for 'Most Users of a Virtual Dressing Room in 24 Hours'?

The retail world has its own share of world records! From the largest retail stores to groundbreaking augmented reality implementations that transformed customer experiences, retail innovation labs around the world have pushed boundaries to create memorable shopping journeys. Test your knowledge about a remarkable retail innovation that broke world records and changed how customers interact with products.

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