Which gaming company pioneered the eco-friendly 'Easy-Open, No Plastic' packaging design that eliminated plastic components while maintaining collector appeal?

In the competitive gaming industry, product packaging design plays a crucial role in attracting consumers and creating memorable unboxing experiences. From collector's editions to standard releases, gaming companies invest significantly in packaging innovation. This trivia question tests your knowledge about a revolutionary packaging design approach that changed how players interact with physical game products.

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Nintendo, with their Switch game cases in 2019
Sony, with their PlayStation 5 game cases in 2020
Microsoft, with their Xbox Series X game cases in 2021
Valve, with their Steam Deck packaging in 2022