Which major performing arts organization underwent a controversial $500,000 rebranding in 2019, replacing its 125-year-old logo with a dynamic digital-first identity featuring animated typography?

The performing arts industry has undergone significant digital transformation in recent years, with many iconic theaters and production companies rebranding to stay relevant in the digital age. This poll tests your knowledge about one such major rebranding effort that created significant buzz in the performing arts community and represented a shift toward digital engagement with audiences.

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