Which mythological figure's name and imagery has been most successfully adapted into a major retail brand, known for marketing premium products with a specific retail strategy?

In today's retail world, even ancient myths and folklore need proper branding! This trivia question explores how traditional mythological figures have been adapted for modern retail and product marketing. Can you identify which mythological figure has been most successfully transformed into a recognized retail brand with specific marketing strategies? Test your knowledge of both mythology and retail branding in this challenging question!

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Nike (Greek goddess of victory) - athletic wear marketed through aspirational advertising and celebrity endorsements
Thor (Norse god of thunder) - power tools marketed through strength-focused demonstrations and rugged durability
Isis (Egyptian goddess of magic) - luxury perfumes marketed through exotic mystique and limited distribution channels
Midas (Greek king with golden touch) - financial services marketed through wealth-building promises and exclusive membership tiers