Which scientific instrument company pioneered the first widely-adopted AR app that allows customers to visualize full-scale laboratory equipment in their actual workspace before purchasing?

Augmented Reality (AR) is transforming how scientific products are marketed and sold. This technology allows customers to visualize complex scientific equipment, molecular structures, and laboratory setups before purchase. From pharmaceutical companies showcasing molecular interactions to educational suppliers demonstrating lab equipment functionality, AR is bridging the gap between abstract scientific concepts and tangible retail experiences. Test your knowledge about this cutting-edge intersection of science retail and technology!

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Thermo Fisher Scientific with their 'Lab Visualizer' app in 2017
Zeiss with their 'OpticSim' platform in 2018
Olympus with their 'ScopeCast' technology in 2016
Nikon Instruments with their 'LabView' system in 2019