Which athlete's endorsement deal revolutionized the basketball shoe market in the 1980s, creating a signature line that continues to break sales records decades later?

Athletic endorsements have transformed the sports retail landscape, turning athletes into powerful brand ambassadors and driving billions in sales. Some partnerships have been so influential they've completely redefined sports marketing and created iconic product lines that transcend generations. Test your knowledge about one of the most revolutionary athlete endorsement deals that changed the sports retail industry forever!

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• Michael Jordan with Nike (Air Jordan)
• Magic Johnson with Converse
• Larry Bird with Adidas
• Kareem Abdul-Jabbar with Puma

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