Which major retailer first implemented AI-powered virtual fitting room technology that went viral after being featured in a reality TV star's social media campaign in 2021?

Virtual fitting rooms have transformed how consumers interact with fashion brands online. These AI-powered innovations allow shoppers to visualize clothing on their bodies without physically trying items on. As celebrities and influencers increasingly promote these technologies, they've become a significant part of pop culture retail. Test your knowledge about this intersection of technology, fashion, and celebrity endorsement that's changing how we shop for clothes in the digital age.

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ASOS with their 'See My Fit' technology promoted by Kim Kardashian
Amazon with their 'Virtual Try-On' feature highlighted by Kylie Jenner
H&M with their 'Digital Fitting Room' showcased by Bella Hadid
Zara with their 'AR Fashion' app demonstrated by Lizzo