Which transportation company first introduced a blockchain-based loyalty program that allowed customers to instantly exchange points across multiple transportation modes (air, rail, and rideshare)?

In the fast-evolving transportation industry, loyalty programs have become a crucial differentiator for companies seeking to retain customers in a competitive market. From airlines to ride-sharing services, these programs employ innovative strategies to reward frequent users. This trivia question focuses on a groundbreaking loyalty initiative that changed how transportation companies approach customer retention. Test your knowledge about this revolutionary program that influenced industry standards!

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Singapore Airlines with KrisFlyer Digital Wallet
Uber with Uber Rewards Blockchain
Deutsche Bahn with DB Chain Loyalty
Lyft with Multi-Modal Transfer Points